#SmallBusiness60: Episode 10 Let’s talk about marketing automation formats. The most common perception of marketing automation is email. It’s a cheap and accessible format, and accounts for …
Marketing automation and next desired action
#SmallBusiness60: Episode 9 Once you’ve got your contacts database segmented into relevant groupings of contacts, the next logical question is "how do you then follow up?" Above all, how do you …
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CRM & Marketing Automation
Where list segmentation meets desired next action Following on from yesterday's post about list segmentation, the next logical question in the "What is CRM?" series is "how do I then follow up?" …